A preschool franchise engineered for global scale
Rasing future eco heroes from the cribWHERE IT HAPPENS
MEET THE UNIVERSE
Modular collectibles | Built for screen, product and licensing from onset
Spunky Toonz is a character-driven preschool universe set in SpunkyVille. Four characters. One world. Stories that plant the seeds of care, community, and respect from the earliest years.
Spunky Toonz is the winner of the 2023 Business Ideas for development program of the German Federal Ministry of International Cooperations (BMZ)
HOW WE SCALE
LICENSING ARCHITECTURE
One asset library. Two engines. Content and product, built from the same source.
Character Plush System Four characters. Screen-accurate. Shelf-ready.
Environmental Light System Solar Tree collectibles
Mobility System
The “Eco Cruiser” Vehicle. Toy and lamp edition. Motorized version in development.
House System
The “Spunky Ville” house. TOy and lamp edition.
Play System
The tree house. Toy and lamp edition.
The Journey
From Hand-Drawn to AI-Assisted
Spunky Toonz began as a hand-drawn concept that gained early recognition and strong audience response. When funding stalled, the project paused, allowing time to rethink and rebuild it into a focused, long-term franchise.
The Crew
The Spunky Bunch
Captain spunky
Spunky is the eco-hero of SpunkyVille an demotional center of the team. He guides with empathy, curiosity, and a sense of wonder, helping the group see the bigger picture and reminds them that understanding others is just as important as solving the problem
IFÉ
Ifé leads with clarity and quick thinking. She observes, analyzes, and makes sense of complex situations under pressure. With a natural sense of leadership, she helps the team move forward with focus and direction
OBI
Obi brings calm and balance to the group. Thoughtful and observant, he takes the time to understand what is really happening before acting. His grounded approach helps the team avoid mistakes and make better decisions
SAM
Sam is the team’s inventive problem solver. He turns ideas into practical tools and solutions, often building what the team needs to move forward. His creativity and energy transform challenges into something the group can actively solve.
PRODUCTION
How It Gets Made
CONCEPT
2D ASSETS
AI-SYSTEM
CONTENT
OUTPUT
One asset library. Two outputs: content and products. Full IP ownership.
THEN AND NOW
a brief story of spunky toonz
The Beginning
In 2022, Spunky Toonz took shape with a focused core cast: Captain Spunky, a curious purple eco-hero; Ifé, sharp, analytical, and a natural leader; Sam, a red-haired inventor driven by ideas; and Obi, calm, grounded, and guided by quiet wisdom. Together, they form the foundation of the SpunkyVille universe, built around curiosity, empathy, and problem-solving.
Early Validation
As part of initial market testing, the first episode of Spunky Tales was produced. It achieved strong engagement on YouTube and sparked early licensing discussions with a broadcaster, confirming both audience interest and commercial potential.
The Turning Point
Despite early momentum, funding did not materialize and production paused. This became a strategic reset. Spunky Toonz was restructured from the ground up: from a project into a scalable IP system, from one-off production into a repeatable content pipeline, and from creative exploration into a business-driven franchise model.
Today
Spunky Toonz is now a sustainable preschool franchise, built for continuous content production, licensing and distribution, and product and ecosystem expansion. The focus is no longer just on making episodes, but on building a long-term IP with clear return potential and global relevance.
WHAT COMES NEXT
BUILD FOR WHAT’S AHEAD
SEASON 1
First next steps: 8 episodes × 7 minutes. AI-assisted pipeline with full IP ownership retained.
licensing
Character plush, lamp systems, modular world system, books, educational materials. Architecture in place.
FUNDING
Campaign in preparation. Supporters receive franchise collectibles as perks. Pre-sign-up coming soon.
THE BUILDER
EBELE OKOYE
Ebele Okoye is Africa’s pioneering female animator, a global speaker and juror, with a deep commitment to Ethical AI and socially conscious media. With over 20 years of global experience, she’s a two-time Africa Movie Academy Award winner, with honours from institutions like the DEFA Foundation, Robert Bosch Foundation, U.S. Congress, and Amnesty International. A dedicated mentor to young creatives, Shrinkfish Media Lab (2013), Motion to the Sound (2021) and Ani Jolly Girls Animation mentorship (2023), Ebele has founded and led major animation training programs. She has also led international productions between Germany and other countries, has done projects with Universal Pictures, Universal Music, Nickelodeon, ARTE/ZDF, Triggerfish Animation, as well as taught at the Bauhaus University, Germany. She is the force behind Jolly Squid Media, the EdTech brand Spunky Toonz, and Noa Vista Studios. Ebele also serves on the advisory board of Germany’s BMZ development-oriented migration program (MEG).
Partner with Spunky Toonz
Spunky Toonz is built for compounding, not one-off sales. Open to broadcast, licensing, and strategic partnership. Materials are ready.
